U’WINE is a Bordeaux wine merchants that offers private individuals premium services and exclusive products. It was created in 2010 by the Hébrard family, former co-owners of the Château Cheval Blanc, a Saint-Émilion Premier Grand Cru Classé. Based in Bordeaux, U’Wine exists for wine lovers who want to optimise wine purchases and cellar management, as well as for Millennials across the world— who are connected and responsive—that desire to develop their own wine assets.
In addition to these services, U’Wine offers its clients a unique experience. “U’Wine believes that the world of Grands Crus is to be experienced. It’s about tasting aged vintages at their peak and discovering winemakers right at the heart of their vineyard, so one can truly understand what a Grand Cru is. Having these encounters and unique, memorable moments is the U’Wine Experience.”,
Thomas Hébrard, Founding President of U’Wine.
Become an owner of Grands Crus The U’Wine model is structured around three principles:
• You can establish your own cellar and drink freely by reselling some of your wines.
• Grands Crus are, above all, luxury products. You can enhance the value of a Grand Cru with
premium services, unique packaging, innovation and a story to tell.
• It is important to respect the Châteaux, the Clients, the Partners and to offer them real added value. It requires support and a trusted partner.