APR’s Press Relations Expertise

Press Relations

At APR, our expertise in international press and digital media helps us build strong relationships between our clients and media contacts across more than 70 countries. We tailor unique communication tools to different cultures, from New York to Hong Kong, Paris to Seoul, and London to Dubai.

• Writing and designing press releases and press kits
• Distribution to targeted media
• Organization of interviews with journalists
• Quantitative and qualitative analysis of coverage

Influencer Relations & Strategies

APR’s comprehensive communications strategy includes working with a carefully selected group of leading influencers from around the world. For every campaign, we ensure maximum visibility for our clients while maintaining their brand image and reputation.

• Identifying and collaborating with top influencers
• Developing tailored influencer campaigns
• Monitoring and analyzing campaign performance

Brand Positioning

Enhancing our clients’ image and notoriety is APR’s top priority. With extensive expertise in design, interior design, and the art of living, we encourage clients to adopt fresh and original approaches while upholding their core values. By actively listening and setting realistic goals, APR drives ideas to life, forges beneficial relationships, and creates prestigious collaborations through innovative thinking.

Events

APR excels in creating memorable events that capture the essence of our clients’ brands. From intimate gatherings to large-scale productions, we handle all aspects of event management to ensure a seamless and impactful experience.

• Concept development and planning
• Venue selection and logistics
• Coordination of media coverage
• On-site management and post-event follow-up